Many consumers consider selling their home directly but eventually turn to REALTORS. Smart home sellers realize they need the expertise in pricing their home, making connections with REALTORS working with buyers, arranging and staffing open houses, and coordinating with other professionals in the sales process.

Only about half of all real estate agents are REALTORS -- the top half, in our not-so-humble opinion. REALTORS work independently, for small agencies, or for large brokerages. They help people buy and sell residential or commercial properties, vacation homes, and land; they conduct appraisals; they operate in the United States and in other countries; some specialize in auctions; and others are buyer's representatives.

REALTORS Are Experts

Eighty-five percent of sellers were assisted by a real estate agent when selling their home, according to NAR's 2007 Profile of Home Buyers and Sellers, and 79 percent of buyers purchased their home through a real estate agent or broker.

Why Use a REALTOR?

Real estate transactions involve one of the biggest financial investments most people experience in their lifetime.

REALTORS Are Part of the Community

REALTORS work to end Housing Discrimination--during April, which is Fair Housing Month and all year long. REALTORS are active members of their communities.

REALTORS Protect You

Only REALTORS follow a strict Code of Ethics