CE: The Value-Driven Brokerage: Recruiting and Retaining Success
In the ever-changing brokerage landscape, it's become increasingly important to consistently PROVE and IMPROVE your value to recruit and retain agents. Maura will discuss brokerage core values, the agents' WIIFM question, and how to illustrate the REALTOR® affiliation value. You'll explore how the "showing your work" concept both attracts and maintains agents, while providing agents a method to "recruit and retain" Clients for life for a strong pipeline in a challenging market.