Coaching Corner: Take the temperature of your business
By "Coach" Marilou Butcher Roth
It's time to get your thermometers out, not because you are sick but to see how healthy your business is. If the norm is 98.6, is your business running hotter or colder than that number? As we (hopefully) are approaching spring, it is an opportune time to rate your business. Although the colder months can still be busy, warmer weather seems to open up more opportunities for buyers and sellers.
So...how healthy is your business? Here are some questions that may give you further insight:
- Are you feeling completely confident about your current activities?
- Do you have a plan in place that is still relevant?
- Are all of your systems running as efficiently as you need them to run?
- Do you have a speciality that would create more consistency for you?
- If so, is there anything that you need to change/add to this speciality?
- If not, is there a certain area of real estate that you find most fulfilling?
- Are you generating an income that exceeds your basic needs?
- Where are the “gaps†in your business? In other words, what needs to be tightened up?
- Do you feel appreciation for what you do?
- And finally...are you having fun?
Take some time to re-evaluate and determine the state of your business health. Be honest with yourself and do not be afraid of the answers you get. Determine from those answers what actions you want to take so that the health of your business is vibrant and is ready to fully bloom with the coming of spring!
Marilou Butcher Roth
Marilou Butcher Roth is the owner of The MBR Group, a coaching and training company working primarily with REALTORS who have a desire to work and live from a more inspired place. She is also the Broker/Owner of Group REALTORS in Cincinnati.
Marilou is a member of the Ohio REALTORS Board of Directors and past chairman of the organization’s Communications Committee.
